More on Sage Re-Branding

Dec 9, 2011   //   by Dan Cabana   //   Articles, Peachtree, Simply Accounting  //  No Comments

Sage is regarded as one of the leaders in financial management applications for small and midsized businesses (SMBs) with a portfolio of business management solutions that helps businesses more easily manage their operations.

Starting 2012, a re-branding of products will be introduced to strengthen its position for the brand.

Sage 50 is Sage’s small business family of accounting, business intelligence, payroll, and human resources software and services that is designed to deliver dynamic guidance to help you realize your business ambition. Sage 50 is easy to set up and use and is backed by Sage Business Care and Sage Advisor Technology to ensure you get the most from your investment. Sage 50 grows as your business grows by providing editions with increasing levels of functionality to support your businesses’ growth. Available in a U.S. Edition and a Canadian Edition, Sage 50 offers a robust set of capabilities to make your business life easier and also comes in an Accountant Edition specifically for your accountant, bookkeeper, or business consultant. Sage 50 U.S.—Edition is also available for specific industries including manufacturing, distribution, construction, and nonprofit.

Sage 100 is Sage’s family of business management software and services for midsized businesses, organizations, and practices with a focus on North America. It supports configuration options to best match your needs and delivers a low total cost of ownership. Sage 100 includes ERP, Fixed Assets, HRMS, and specialty solutions for construction and nonprofit organizations, plus integration with Sage CRM solutions. Sage 100 solutions are sold and supported through local business partners, are backed by Sage Business Care, and will be implementing Sage Advisor technology to ensure you get the most from your investment. Sage 100 grows as your business grows by providing versions to support the business growth cycle.

Sage 300 is Sage’s family of business management software and services for midsized businesses and organizations and is available internationally. It supports configuration options to best match your needs and delivers a low total cost of ownership. Sage 300 includes ERP, Fixed Assets, HRMS, and specialty solutions for construction businesses, plus integration with Sage CRM solutions. Sage 300 solutions are sold and supported through local business partners, are backed by Sage Business Care, and will be implementing Sage Advisor technology to ensure you get the most from your investment. Sage 300 grows as your business grows by providing versions to support the business growth cycle.

Sage 500 ERP is Sage’s highly customizable ERP system for midsized businesses, organizations, and practices, typically larger companies with advanced requirements. Sage 500 ERP is designed for robust financial needs, often requiring customization or higher degrees of configuration and optimization. Sage 500 ERP is available with complementary CRM, Fixed Assets, and HRMS, plus specialty solutions for construction and real estate businesses and nonprofit organizations. Sage 500 products are sold and supported through local business partners, are backed by Sage Business Care, and will be implementing Sage Advisor Technology to ensure you get the most from your investment.

Sage HRMS is a comprehensive human resource management system for small and midsized businesses. Available alone or integrated with Sage 100, 300, and 500 families of business management solutions, Sage HRMS helps streamline day-to-day administrative tasks and provides insights that will help you manage, forecast, and implement effective strategies to make positive changes to your bottom line.

Sage construction and real estate solutions include Sage 50 Construction Accounting for smaller contractors who want an easy-to-install accounting solution with robust job costing, progress billing, and industry-specific reports; Sage 100 Contractor for construction-specific functionality that addresses all phases of the business profit cycle including accounting and operations management; and Sage 300 Construction and Real Estate and Sage 300 Trade Specialty for midsized businesses that have advanced needs for integrated accounting, job cost, project management, estimating, and service management processes. Sage Estimating provides the ability create more estimates in less time and to increase the bid-to-win ratio for any size company.

Sage nonprofit fundraising and fund accounting solutions include Sage 50 Nonprofit Accounting for smaller organizations that want an easy-to-install, standardized solution and Sage 100 Fund Accounting for organizations that need to track and report on multiple funds across multiple budget periods to meet their reporting requirements and demonstrate accountability.
 

 

 


 

Frequently Asked Questions About the Sage Brand Changes

Q: Why are you changing the Sage product names?

A: Sage has long been committed to providing small and midsized businesses with high-quality business software solutions. Over the past few years, we have made significant investments in creating common support services like Sage Business Care and Sage Advisor technology to help you get the most out of your software investments, making connected services like Sage Payment Solutions available to help you increase the effectiveness of your front and back office, and significantly improving the quality of web, phone, and community support resources to deliver a superior customer experience. In the year ahead, this trend will only continue as we build even greater strength and consistency in the Sage portfolio of solutions.

To help signify this new level of capability, Sage is evolving its brand strategy to build a strong master brand that exemplifies our commitment to a superior customer experience. This strategy will include renaming many of our core product offerings under the Sage 50, Sage 100, Sage 300, and Sage 500 banners, which in turn will  help simplify finding additional Sage solutions that are the right fit for your business, when and if you need them, at any stage in your business growth cycle.

Q: What do the numbers stand for in the product names? Why a number and not a name?

A: Numbers are often used in naming architectures that seek to emphasize the master brand. Examples range from Seattle’s Best Coffee to luxury car brands to many technology hardware firms. In our case, this approach helps to emphasize the Sage brand and our goal held in common across all of our products to deliver a superior experience. At the same time, the numbers help to identify the increasing levels of functionality or sophistication of the product lines. They help to make clear which products are most suitable for a business at different stages of the business growth cycle.

Q: How will Sage numbered products be different from what Sage offers today?

A: Our products will still be the same software that you use and trust today, from the easy-to-use, easy-to-implement small business accounting systems to our most complex configurable offerings. For our customers, the efficiencies gained from uniting under the Sage name will result in future product innovations and streamlined delivery of support and services for your business.

Q:   Will my current version of Sage products still work?

A: Yes, your current products will continue to work as they always have. Keep in mind that our obsolescence policy will affect which product versions will be supported in the future. Existing support policies for your Sage product will remain in effect.

Q: Will my subscriptions such as Sage Business Care, Payroll, Credit Card Processing, or other connected services change?

A: You will experience no disruption to your current services or subscriptions.

Q: Will prices or subscriptions change when the names change?

A: Price and subscription service changes are not affected by the name change. We determine these based on current market conditions as well as the cost of maintaining our products and services to the highest standards possible.

Q: Will this change how I get my software from you in the future? Will my purchase experience be the same or different?

A: There are no expected changes to how you acquire your Sage software. Plus, we are always looking for ways to make your purchase experience better.

Q: Why aren’t the names of other Sage products I use, like Sage ACT! and Sage DacEasy, changing?

A: With some products, such as Sage DacEasy, our business strategy is to support our existing customer base rather than attracting new customers; in this case, it makes sense to retain the familiar product name.

In a few cases, such as Sage ACT! and Sage SalesLogix, the products are positioned differently internationally, and it is more challenging and more confusing for our customers to change the name in these diverse markets.

Q: Will it be easier to integrate with other Sage products?

A: In the short term, there will be no changes to product integrations. However, Sage is working on future improvements to product integrations and easier migration within each product line.

Q: Will there be additional benefits of using Sage products in the future?

A: Sage is constantly improving our products. This heritage of rich feature improvements will continue, along with the benefits of Sage-wide tools, such as Sage Advisor, Sage Business Care, and Sage Business Intelligence, which will help you work more efficiently, make more informed business decisions, and get the most out of your software investment.

Q: I want to make sure I choose the right product when the names change. Do you have a list of the new names for each of the current Sage products and services?

Q: How about the Sage websites and social media sites? Will they be renamed? How will I find them?

A: We will be changing the name of the affected product websites and of the various social media channels. In addition, we are developing a plan to help bridge the transition between old and new product names, especially for the various search engines. We’ll find various ways to communicate this to you so you can continue to engage with us through the Internet.

Q: Will SAN members or Solution Providers need to recertify under the new names?

A: Certifications will not be affected by the name change.

Q: Will older versions of the products change their names to the new numbered brand? If not, how will I search for service packs, Knowledgebase articles, and so on?

A: Older versions of the product will retain their original names. The Knowledgebase will be updated to include both old and new names for searches. For most products it will be as simple as adding both names to the pull-down menu.

Q: I understand that Sage Simply Accounting and Sage Peachtree will both be named Sage 50. What’s the difference? And how will I make sure I get the right product?

A: The two different products will retain all the individual features and functionality as they have today. Over time we hope to work more efficiently and share the best ideas from both products. However, they’ll continue to address the needs of customers in the two countries, Canada and the United States.

To avoid confusion and to help you choose the correct product for your business, look for the designations “U.S. Edition” and “Canadian Edition” attached to the product names and descriptions. There will continue to be distinct packaging and graphics for the two products, and we’ll limit the marketing of each to its specific geography. This will ensure we present the best solution to our customers based on their geography.

Q: I recently purchased the Sage Simply Accounting Spanish/Bilingual edition in the U.S. Can I still get upgrades, and what is that product going to be called?

A: The current Sage Simply Accounting product that is available in the U.S. is primarily for our Spanish-speaking customers. We will continue to support this product, and its new name will be Sage 50 Accounting—Spanish/English Edition.

Q: There’s a Sage 50 U.K. version. Will Sage 50 incorporate some of that functionality?

A: The Sage 50 product in the U.K. is a distinct and separate product that is designed for small businesses in the U.K., just as Sage 50—U.S. Edition and Sage 50—Canadian Edition are designed for businesses in the U.S. and Canada respectively. Each will maintain its distinct features and functionality.
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Current/Former New Name
Sage Abra SQL HRMS Sage HRMS
Sage ACH Processing Sage ACH Processing
Sage ACT! Sage ACT!
Sage Active Planner Sage Active Planner
Sage BusinessVision Accounting Sage BusinessVision Accounting
Sage BusinessWorks Accounting Sage BusinessWorks Accounting
Sage Check Processing Sage Check Processing
Sage Credit and Debit Card Processing Sage Credit and Debit Card Processing
SageCRM Sage CRM
Sage DacEasy Sage DacEasy
Sage ERP MAS 90 and 200 Sage 100 ERP
Sage ERP MAS 90 Sage 100 Standard ERP
Sage ERP MAS 200 Sage 100 Advanced ERP
Sage ERP Accpac Sage 300 ERP
Sage ERP Accpac 100 Sage 300 Standard ERP
Sage ERP Accpac 200 Sage 300 Advanced ERP
Sage ERP Accpac 500 Sage 300 Premium ERP
Sage ERP MAS 500 Sage 500 ERP
Sage ERP X3 Sage ERP X3
Sage FAS Fixed Assets Sage Fixed Assets
Sage FAS Gov Fixed Assets Sage Fixed Assets Government Edition
Sage FAS Nonprofit Fixed Assets Sage Fixed Assets Nonprofit Edition
Sage FAS Canada Fixed Assets Sage Fixed Assets Canadian Edition
Sage Fund Accounting Sage 100 Fund Accounting
Sage Fundraising 50 Sage Fundraising 50
Sage Fundraising 100 Sage Fundraising 100
Sage Fundraising Online Sage Fundraising Online
Sage Grant Management Sage Grant Management
Sage Master Builder Sage 100 Contractor
Sage Millennium Sage Millennium
Sage Peachtree Sage 50—U.S. Edition
Sage Peachtree First Accounting Sage 50 First Accounting
Sage Peachtree Pro Accounting Sage 50 Pro Accounting
Sage Peachtree Complete Accounting Sage 50 Complete Accounting
Sage Peachtree Premium Accounting Sage 50 Premium Accounting
Sage Peachtree Quantum Sage 50 Quantum Accounting
Sage Peachtree Pro Accounting with Payroll Sage 50 Pro Accounting with Payroll
Sage Peachtree Premium Accounting for Construction Sage 50 Construction Accounting
Sage Peachtree Premium Accounting for Distribution Sage 50 Distribution Accounting
Sage Peachtree Premium Accounting for Manufacturing Sage 50 Manufacturing Accounting
Sage Peachtree Premium Accounting for Manufacturing Sage 50 Manufacturing Accounting
Sage Peachtree Quantum – Accountants’ Edition Sage 50 Accountant Edition
Sage PFW ERP Sage PFW ERP
Sage Pro ERP Sage Pro ERP
Sage Project Lifecycle Management Sage Project Lifecycle Management
Sage SalesLogix Sage SalesLogix
Sage Simply Accounting Sage 50—Canadian Edition
Sage Simply Accounting First Step Sage 50 First Step Accounting
Sage Simply Accounting First Step – Express Sage 50 First Step Express Accounting
Sage Simply Accounting Pro Sage 50 Pro Accounting
Sage Simply Accounting Pro with Payroll Sage 50 Pro Accounting with Payroll
Sage Simply Accounting Premium Sage 50 Premium Accounting
Sage Simply Accounting Premium with Payroll Sage 50 Premium Accounting with Payroll
Sage Simply Accounting Enterprise Sage 50 Quantum Accounting
Sage Simply Accounting – Accountants’ Edition Sage 50 Accountant Edition
Sage Simply Accounting HR Manager Sage 50 HR Manager
Sage Simply Accounting (English/Spanish) Sage 50 Accounting—Spanish/English Edition
Sage Simply Accounting First Step (English/Spanish) Sage 50 First Step Accounting—Spanish/Bilingual Edition
Sage Simply Accounting First Step – Express (English/Spanish) Sage 50 First Step Express Accounting—Spanish/Bilingual Edition
Sage Simply Accounting Pro (English/Spanish) Sage 50 Pro Accounting—Spanish/Bilingual Edition
Sage Simply Accounting Premium (English/Spanish) Sage 50 Premium Accounting—Spanish/Bilingual Edition
Sage Simply Accounting Enterprise (English/Spanish) Sage 50 Quantum Accounting—Spanish/Bilingual Edition
Sage Simply Accounting – Accountants’ Edition (English/Spanish) Sage 50 Accountant Edition—Spanish/Bilingual Edition
Sage Timberline Estimating Sage Estimating
Sage Timberline Office Sage 300 Construction and Real Estate
Sage Timberline Enterprise Sage 300 Trade Specialty
Sage TimeSheet Sage TimeSheet
Sage Timeslips Sage Timeslips


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